Sunday, April 17, 2016

USA March 2016

#1 in 2016?





Tesla Home Run(s) Edition

In March, deliveries of the Palo Alto company went through the roof, with the Model S beating the all-time record for a single model in the US market, with over 3.500 units logged last month, but also the Model X finally pumping out decent numbers, delivering close to 2.000 units, ending as the third best selling plug-in of March. Add that to the successful presentation of the Model 3, and you have a streak of home runs for the all-electric manufacturer last month...

 For more on Tesla, don't miss the Tesla Model S vs ICE competition ranking at the bottom, yet another home run is being presented there...

 But there were also other great performers last month, with the Chevrolet Volt delivering 1.865 units, tripling sales YoY and giving signs that it could be the only model to give Tesla a run for the money, good performance also for the Ford Fusion Energi, registering a rather surprising 1.238 units, while two rookies are impressing: The Audi A3 e-Tron (332 units) and Hyundai Sonata Plug-In (275) continue to improve their previous performances, and might end on some 600 units/month as cruising speed.

All this contributed for record(?) March, with total sales above 13.000 units, with numbers up 34% YoY, it looks that the US EV market is picking up speed, with the EV share now above last year result (0.67% vs 0.66%).
 
Looking at the YTD models ranking, a word of notice goes for the Tesla Model X, up to #5 and looking like it could reach the last place of the podium soon.

In the manufacturers ranking, Tesla (31%, up 9%) continues to increase share, while Chevrolet (17%, down 1%) has managed to keep Ford (16%, down 2%) at bay.

 Final mention to the Toyota Mirai career, 41 units were delivered last month, increasing the tally to 97 units this year.

Pl
USA
March
YTD
%
1
Tesla Model S e)
3.740
6.005
22
2
Chevrolet Volt
1.865
3.987
15
3
Nissan Leaf
1.246
2.931
11
4
Ford Fusion Energi
1.238
2.751
10
5
Tesla Model X e)
1.860
2.400
9
6
Ford C-Max Energi
610
1.450
5
7
Audi A3 e-Tron
332
907
3
8
Fiat 500e
355
840
3
9
BMW X5 40e PHEV
313
839
3
10
BMW i3
332
762
3
11
Hyundai Sonata Plug-In
275
650
2
12
13
14
15
Volkswagen e-Golf
Chevrolet Spark EV
Volvo XC90 T8 PHEV
Porsche Cayenne Plug-In
86
 252
178
244
612
602
580
562
2
2
2
2
16
17
18
19
20
21
22
23
24
25
Cadillac ELR
Ford Focus Electric
Kia Soul EV
BMW i8
Smart Fortwo ED
Mercedes B250e
Por. Panamera Plug-In
Mercedes S550e
Toyota Prius Plug-In
Mitsubishi I-Miev
104
110
79
89
70
66
23

7
1
262
257
220
175
172
161
83
38
23
8
1
1
1
1
1
1
0
0
0
0
TOTAL
13.475
27.282
100

 e) Estimate


Source: insideevs.com; Good Car Bad Car





Tesla vs The Others

As Elon Musk pointed out, the real competition of Tesla aren't other EV's, but the ICE best selling models, so let's look how the Model S stands in its own domestic market (1)


Pl
Model
  Mar. 2016
1
Tesla Model S  e)
3.740
2
Mercedes E-Class
3.695
3
BMW 5-Series
3.157
4
Lexus GS
1.524
5
6
Cadillac CTS
Audi A6
1.499
1.453

  
The Model S managed to win its class Best Seller trophy for the first time, beating both the Mercedes E-Class and BMW 5-Series while the rest of the competition was eons behind these three.

Now that the Model X is being produced in significant volumes, it will be interesting to see how it will compare against the BMW X5's and Audi Q7's in the near future...


(1) - Unlike markets across the pond, the full-size car market in the US is much more diversified, with Chevy Impalas, Malibu's, Chrysler 300, Dodge Chargers, etc, all theoretical adversaries to the Model S, but Tesla's direct competition isn't there, so the Model S is only compared with cars with similar price and concept.




1 comment:

  1. anyone other also thinking the Model X might reach podium seat nr. 2?

    Kind regards, m

    ReplyDelete